oi-Nantha Kumar R
TEHRAN: While wearing hijab is compulsory in Iran, women have been banned from appearing in commercials because of a woman who tasted ice cream.
Hijab is compulsory for women to wear in public in Iran. There is support and opposition to this.
A large number of women are protesting against the compulsory hijab.
That is, apart from removing the hijab in public and showing their protest, they are also conducting a campaign against the compulsory wearing of the hijab through social media.
Controversy! The students who were writing the NEET exam were called halfway through and asked to take off their hijab
Ice cream ad
In the midst of this problem, an ice cream ad in Iran is causing controversy. The ice cream advertisement released by the company ‘Domino’ is currently facing severe criticism. That is, the ad shows a woman wearing a loose dress and riding in a car without covering her face with a hijab, stops the car in a green area and takes a bite of an ice cream. And he makes facial expressions to express the flavor of the ice cream. In another advertisement, the color of the dress has been changed according to the color of the ice cream.
In Iran, the practice of wearing the hijab is mandatory, and this ad has received strong opposition. Clergy criticized and requested the government of the country to take action against this advertising company. And some have decided to file a lawsuit against the ice cream company.
Ban on women in advertising
The Iranian government said that the ice cream ad hurt the sentiments of the Iranian people and insulted women. In addition, the government of Iran has banned women from acting in commercials. Following this, Iran’s Ministry of Culture and Islamic Guidance issued a statement.
No more allowed
In it, women are no longer allowed to act in commercials for violating hijab and chastity rules. “This is subject to the ruling of the Supreme Council of the Cultural Revolution and the ban is subject to Iran’s regulations and regulations on commercial advertising,” it said. It has also been decided to stop the currently published advertisement.
In Iran, women have been banned from appearing in commercial ads after a woman tasted ice cream while wearing the hijab is mandatory.
Story first published: Saturday, August 6, 2022, 10:02 [IST]
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